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Die Delphi-Technik in den Sozialwissenschaften
Interne und Externe Wirkungszusammenhänge in Geschäftsbeziehungen
other
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Most cited references15
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RELATIONSHIP MARKETING IN PROFESSIONAL SERVICES : A study of agency-client dynamics in the advertising sector
Aino Halinen (1997)
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The Delphi method: techniques and applications
HA Linstone, HA LINSTONE, Linstone H. A. (1979)
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Integrierte Unternehmenskommunikation: Ansatzpunkte für eine strategische und operative Umsetzung integrierter Kommunikationsarbeit
M. Bruhn (1995)