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Personalisierung der Organisationskommunikation
Personalisierung und CEO-Positionierung. Theoretische Reflexion eines Praxisproblems
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Most cited references19
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Soziale Systeme. Grundriss einer allgemeinen Theorie
N LUHMANN, N Luhmann, Niklas Luhmann (1984)
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Public Relations — Organisation und Profession
Ulrike Röttger (2000)