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Handbuch Dienstleistungsmanagement
other
Editor(s):
Manfred Bruhn
,
Heribert Meffert
Publication date
(Print):
1998
Publisher:
Gabler Verlag
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ISBN (Print):
978-3-322-96504-2
ISBN (Electronic):
978-3-322-96503-5
Publication date (Print):
1998
DOI:
10.1007/978-3-322-96503-5
SO-VID:
c844801c-9640-4b1f-8353-7040550c266d
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Book chapters
pp. 307
Nationale Kundenzufriedenheitsindizes als Informationsgrundlage des Dienstleistungsmanagements — Eine kritische Bestandsaufnahme
pp. 707
Internes Marketing als neue Schwerpunktsetzung für das Personalmanagement in Dienstleistungsunternehmen
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