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      Influencer Relations 

      Botschafter, Blogger, Influencer: Eine definitorische Einordnung aus der Perspektive der Public Relations

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      Publisher: Springer Fachmedien Wiesbaden

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          Strategic management: A stakeholder approach

          E Freeman R, E. FREEMAN, R.E. Freeman … (1984)
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            Identifying communicator roles in twitter

            Wendy Ann Hall, Jonny Bentwood, Ramine Tinati … (2012)
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              Presse- und Medienarbeit in der Unternehmenskommunikation

              Olaf Hoffjann (2014)
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                Publication date (Print): 2018
                Publication date (Online): April 06 2018
                Pages: 27-47
                DOI: 10.1007/978-3-658-21188-2_3
                SO-VID: b316c4c8-d9a6-4bb5-a211-189b2ca00fa1
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