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Zur Theorie des Absatzes
other
Editor(s):
Helmut Koch
Publication date
(Print):
1973
Publisher:
Gabler Verlag
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Relief - Revue électronique de littérature française
Author and book information
Book
ISBN (Print):
978-3-409-36622-9
ISBN (Electronic):
978-3-322-83594-9
Publication date (Print):
1973
DOI:
10.1007/978-3-322-83594-9
SO-VID:
b0d59d43-c01a-45d1-bf34-6a3f99dfa665
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Book chapters
pp. 35
Zur Frage unternehmerischer Zielsetzungen bei Entscheidungen unter Risiko
pp. 81
Determinanten des Konsumentenverhaltens — Zur Problematik der Konsumentensouveränität
pp. 131
Preispolitik bei der Einführung neuer Erzeugnisse unter besonderer Beachtung dynamischer Aspekte
pp. 175
Optimale Preispolitik bei Saisonschwankungen der Absatzmengen
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