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      Industriebetriebslehre 

      Kontrolle und Anpassung der Marketingkonzeption

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      Gabler Verlag

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          Preispolitik

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            Management Science in Marketing

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              Die Ökonomisierung der Distribution

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                Book Chapter
                1972
                : 423-444
                10.1007/978-3-322-83514-7_18
                4fa3f406-b9ba-47a2-aa59-c0f616b4444d
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