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Erweiterte Datenanalyse mit SPSS
Conjoint-Analyse
other
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Most cited references6
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Multivariate Analysemethoden
Klaus Backhaus, Bernd Erichson, Wulff Plinke … (2000)
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Nutzenschätzung in Conjoint-Analysen
Thorsten A. Teichert (2001)