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The People’s Choice: How the Voter Makes up his Mind in a Presidential Campaign
Author(s):
P. LAZARSFELD
,
P. LAZARSFELD
,
PF Lazarsfeld
,
B Berelson
,
H. Gaudet
,
B. BERELSON
,
P.F. Lazarsfeld
,
H. GAUDET
Publication date:
1944
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